At the Games for Health Annual Conference, Hollywood, Health & Society Director Vicki Beck discussed expanding and adapting the HH&S model to serve as a resource to the gaming Industry. The Serious Games Initiative founded Games for Health to develop a community and best-practices platform for the numerous games being built for health care applications. To date the project has brought together researchers, medical professionals and game developers to share information about the impact games and game technologies can have on health care and policy.
Hollywood, Health & Society director Vicki Beck gave a presentation and spoke on a panel at the 2006 Society for Public Health Education (SOPHE) Midyear Scientific Conference. The overall theme of the conference was Betting on Health Education: Increasing the Odds for Collaboration. It drew several hundred academics, researchers, and practitioners from across the country and in particular from the western United States. SOPHE promotes healthy behavior, communities and environments.
Hollywood, Health and Society director Vicki Beck gave a presentation and joined a panel discussion titled Marketing Communication Strategies: Promoting Healthful Products and Physical Activitiy Opportunitites at the Institute of Medicine Symposium. Among the panel members were Jennifer Kotler of the Sesame Workshop, Mindy Stockfield of the Cartoon Network and Jorge Daboub of Univision Television Group.
Hollywood, Health & Society director Vicki Beck joined a panel discussion entitled How Entertainment Is Being Used to Deal with Social and Health Issues Around the World at PCI's 2005 Entertainment Summit. The Summit seeks to increase resources for programs designed to improve women’s health and status, HIV/AIDS awareness, and other health and social issues by harnessing the power of entertainment.
The National Cancer Institute (NCI) recently held a symposium on Hollywood, Health & Society and its work in Hollywood on behalf of NCI. Held at the National Institutes of Health (NIH) in Bethesda, the symposium included presentations by HH&S staff on outreach and evaluation activities as well as panel discussions with colleagues from NCI, other NIH institutes and the Telemundo network. Representatives from NIH, the Centers for Disease Control and Prevention (CDC) and the Agency for Healthcare Research and Quality attended, and others tuned in via webcast.
Hollywood, Health & Society held a panel presentation titled "What's in/on the Air: A Multi-method Evaluation of TV's Effect on Environmental Health" at the American Public Health Association's 132nd Annual Meeting and Exposition. TV has an impact not only for commercial entities but also for health promotion. The panelists in this session described the ways in which TV-mediated health messages are understood by the public and the implications for health promotion activities.
Hollywood, Health & Society program director Vicki Beck presented a paper on “Measuring the impact of TV storylines and community outreach to educate the community about health in the United States” at the Entertainment Education Fourth International Conference, “EE4: Community and Context.” The conference was held near Capetown, South Africa.