Videos

The Power Of The Narrative Story. State of the Arts 2012: Part 4

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SANDRA DE CASTRO BUFFINGTON serves as Director, Hollywood, Health & Society and was named one of the “100 Most Influential Hispanics” in America by Poder Magazine, is director of Hollywood, Health & Society, a program of the USC Annenberg Norman Lear Center that leverages the power of the entertainment industry…

Crazy Stupid Cancer – Scripting Compelling Cancer Storylines for the Screen

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Hollywood, Health & Society, a program of the USC Annenberg Norman Lear Center, brought together leading TV writers and producers and medical experts for a panel discussion titled “Crazy Stupid Cancer: Scripting Compelling Cancer Storylines for the Screen” on March 14 at the Writers Guild of America, West. “We’re…

From Hollywood to Bollywood: How Film & TV Reach Global Audiences on Key Health Topics (Part 1)

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From Hollywood to Bollywood: How Film & TV Reach Global Audiences on Key Health Topics (Part 1) …

2011 Sentinel for Health Awards

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TV storylines involving Asperger’s, brain tumors, cystic fibrosis and other health topics were honored at the 2011 Sentinel for Health Awards, held Sept. 27, 2011 at the Writers Guild of America, West. The awards were presented on behalf of the Centers for Disease Control and Prevention and hosted by the…

CDC and ‘Contagion’ – Panel Discussion in Washington D.C.

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On September 13, 2011, the CDC Foundation hosted an exclusive behind-the-scenes conversation with experts from the Centers for Disease Control and Prevention (CDC) about the science behind the blockbuster movie, ‘Contagion.’ The discussion took place at Union Station in Washington D.C., and Senator Johnny Isakson (GA) served as honorary host.

From California to Cape Town: How TV Reaches Global Audiences on Key Health Topics

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Sandra de Castro Buffington, Director of the Lear Center’s Hollywood, Health & Society program, brought together some of Hollywood and South Africa’s hottest creative talent to speak about health in entertainment storylines, and how entertainment media can teach viewers while entertaining them. …

Hollywood Insiders Share Global Health Stories

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Hollywood, Health & Society director Sandra de Castro Buffington took six of Hollywood’s leading writers and producers to South Africa and India to learn about global health in a local context. Hear stories of their life changing journey from a panel discussion -“Tales From the Field”- held at the Writers…

The Heat is On – Creating a Viable Future in the Face of Climate Change

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Climate change impacts human health and the future of life on earth. At this Hollywood, Health & Society/WGAW panel, health and entertainment experts spoke about the science behind climate change, the way it affects human health, emerging solutions, and the entertainment media’s portrayal of these issues. Introductions by Marty Kaplan…

Marty Kaplan at 2010 MINTiFF Conference – Part 1

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Lear Center director Marty Kaplan presented the talk “Hollywood, Health & Society: The Norman Lear Center at the University of Southern California” September 7 at the MINTiff “Don’t Think It’s Only Entertainment…” Conference in Berlin. The MINTiff project project is funded by the German Federal Education Ministry and the European…

Why Me? (HD) – Special Screening of the Pioneering Documentary on Breast Cancer

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In 1974, journalism professor Joe Saltzman produced Why Me?, a landmark documentary acknowledged to be the first television documentary on breast cancer. This groundbreaking program was viewed by one out of every three women in the Western world, and has been credited with saving thousands of lives. In 1974, it…